12 January 2023 — Play’n GO, the world’s leading casino entertainment provider, has gone live with Kindred Group brand 32Red that brings its games to the operator’s UK players for the first time.
Großbritannien ist ein strategischer Schlüsselmarkt für Play’n GO, das in mehr als 25 regulierten Ländern weltweit tätig ist, und die Gewinnung eines weiteren erstklassigen Betreibers ist ein wichtiger Meilenstein für das Blockbuster-Studio.
Now 32Red’s players in the country will be able to enjoy an extensive selection of Play’n GO games, including flagship titles like Book of Dead as well as strong UK-facing titles like MegaDon, Boat Bonanza, and Shamrock Miner.
Der Start von 32Red baut auch auf einer langen und fruchtbaren Beziehung zwischen der Kindred Group und Play’n GO auf, die seit vielen Jahren enge Partner in verschiedenen regulierten Märkten sind.
Anna Mackney, Regional Director, UK, Play’n GO said: “Partnering with 32Red is yet another major coup for Play’n GO, as we join forces with one of the UK’s powerhouse gaming brands. This is a strategic partnership between two forward-thinking and customer-focused businesses. We’ll be working together closely to make sure we deliver for players.”
Adam Newnham, Commercial Operations Manager, 32Red, added: “We’ve seen the success other Kindred Group brands have enjoyed with Play’n GO over the years, so it became a priority for us to bring these classic titles to our players in the UK. With an exciting pipeline of content lined up for the coming months, we’re looking forward to providing more of the best of Play’n GO content to 32Red’s customers.”
